Tuesday, 11 May 2010

Hospital Records

MERCHANDISE
/// Clothing









This is the clothing on offer from Hospital records available to buy from their website.
I was surprised to see the amount of clothing they offer, the range of styles and applications of the logo and also what they offer for girls, as drum and bass is stereotypically a male dominant genre. Again i think this is something to aspire to for all similar genre labels, creating a vast and strong visual / brand identity.
Although clothing isn't something I am specifically focusing on it is an important part of a brands identity, getting their name out their etc! and so is something i will spend some time designing and possibly screen printing. Taking inspiration from these tee's in terms of versatility with the logo.



Merch / Other



This shows the wide range and possibilities of what my designed logo could be printed onto!
Mugs, badges, glow-sticks, wrist-bands, oyster cards, usb memory sticks, stickers and deck covers! Cor blimey! So it doesnt stop at simply being a cd cover and a poster! Oh so much more! This is something i really want to push, getting the logo across a broad range of media, i think the glow-sticks and deck covers are a good idea as it is relevant to the subject of the brand, music! So think music and ting.








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