Friday 29 January 2010

Movie Season / RESEARCH / CRITICAL AWARENESS

Poster Imagery

The designs i made for the chosen quotes are very loose and don't look a part of a set. This being an important deliverable of the brief, so i need to find ways of making them to appear to be in a set. 
So i gathered look at existing imagery from the movies in the shape of movie posters and dvd covers and what not. Doing this to see if there are any similarities and what kind of imagery they used, the colour schemes and typefaces etc!
 






These are the kind of images i was looking at, focusing on the typefaces used, colour and imagery. 


So i collated the info together (above) and i found...

There was actually a lot of similarities! Throughout the posters and covers and what not i found that pretty much only 3 typefaces were used, Helvetica, Impact and arial black. The difference with them being different fonts of the type, so bold/italic etc! 
In terms of colour it was a little varied but something that occurred in the vast majority was that main text was white! Other colours that were oftenly used were yellow blue and black. 

Summary: 
So from this i have decided to use the following colour scheme,

Main text - white
Any sub text/objects - Yellow
Background - Blue

& for typefaces i have decided to design my assets in both Helvtica and Impact and see which one works and suits the subject more. 


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