Monday 25 October 2010

Effektive Design

A design studio based in Glasgow, specialist in branding and identity.
This project was for a property finance company based in Sydney.
Strong example of their skill and ability within the field of branding and identity.


Standard concept of black & white with a bright colour. Blue chosen here, calm and appealing, approachable. Making the world of finance and the realisation no one has any money look all nice.
Really like the combination of the bright colour with the black gloss finish on the business card, might steal that idea for myself.
Ampersands are wond3rful!


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